César Manrique had a clear point of view on the design of the BMW 730i: in his eyes, the automobile is an indispensable feature of daily life; it greatly influences the way we see the world around us.
It's no surprise, then, that the artistic examination of the car suggested itself to him. When designing the car, Manrique particularly wanted to "combine the notions of speed and aerodynamics with the concept of aesthetic appeal in one object." And he succeeded: glowing colors and broad, sweeping strokes which blend into the outlines of the car are suggestive of effortless gliding and graceful movement.
It's no surprise, then, that the artistic examination of the car suggested itself to him. When designing the car, Manrique particularly wanted to "combine the notions of speed and aerodynamics with the concept of aesthetic appeal in one object." And he succeeded: glowing colors and broad, sweeping strokes which blend into the outlines of the car are suggestive of effortless gliding and graceful movement.
